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Greenpeace Rips Apart Lego's Partnership With Shell In A New PSA [THE BRIEF] | Business Insider

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in July
Katie Richards

Greenpeace created a new PSA made entirely out of Legos to protest the toy company's decision to include a Shell logo on some of its products. The dramatic video is set to a slow ballad and features a lot of sad looking Lego people and animals drowning in oil while Shell looks over the scene. Greenpeace asks viewers to help end the partnership with Shell because the organization is "Polluting our kids' imaginations."

http://www.businessinsider.com/greenpeace-rips-apart-lego-and-shell-in-psa-the-brief-2014-7
 

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